Tuesday, September 22, 2015

BP: Final Postcard

Image courtesy of Vogue Magazine

For my postcard I chose a quote by Donna Karen that explains the difficultly many designers face, especially fashion designers. The ability to make the luxurious available to the masses, and create a wardrobe that is both functional and fashionable. This concept is also particularly applicable to interior design. Furniture is meant to be aesthetically pleasing but at the same time comfortable and usable. The image I selected illustrates this desire women have to find a way to balance chicness with practicality.

The everyday woman wants to be able to do it all. Have a career, have a family, take care of the home, and look good no matter what the task. The woman in the image I selected is the ideal, a model in expensive designer clothing. The contrast is exemplified by the location in which the model is placed- a laundry mat, which is stereotypically the opposite of glamorous. Designers understand this today and that is why they often create more casual lines featured in department stores to provide stylish options for the everyday woman. Donna Karen is one designer that definitely considers this dichotomy in her designs, and aims to create clothing that is flattering and easy to throw together.

As fashion designs continue to become more intricate while minimalistic, luxurious due to high quality fabric, and flattering to all different body shapes, the option for stay at home moms to express themselves through fashion becomes more readily available. Thus allowing Donna Karen’s quote to become a reality. Empowering women everywhere that they can have their cake and eat it too all while wearing a pair of stilettos.

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